Golden Flake Potato Chip Crust Brownie-Peanut Butter Pie


It’s National Pie Day, AND it’s National Potato Chip Day. Honestly, people, what a time to be alive in this world. Snack foods and desserts are truly two of my most favorite things, so I was pretty excited when Golden Flake asked me to come up with something that combines my love of both to celebrate this day.

This pie has a layer of brownie and another layer of whipped peanut butter, then topped with rich chocolate ganache and finished with a sprinkling of potato chips. But the real star of the show is the crust, which is made out of classic Golden Flake Thin & Crispy potato chips! If you live in the South, you know these chips are a staple at every picnic, cookout, football game, and family reunion you’ve ever been to. They are perfect on their own, but I hope you enjoy this new spin on an old favorite!

Click here to learn more about this potato chip company that I, along with the entire Southern United States, are fiercely loyal to. Did you know that you can also schedule a tour of their factory? They have them both here in Birmingham and in Ocala, FL!

Ok, let’s celebrate this glorious day:


Golden Flake Potato Chip Crust Brownie-Peanut Butter Pie

4-5 oz  Golden Flake Thin & Crispy Potato Chips (note: if you are not using a scale, this is about 8 cups)
¾ cup flour
8 tbs (1 stick) melted unsalted butter

-Place potato chips in food processor and pulse until it’s coarsely crumbled.
-Add flour and butter into food processor and pulse until it comes together. If the consistency is off, simply add more chips if too wet or more butter if too dry.
-Press into the bottom and up the sides of a deep dish pie plate. I even use the bottom of a glass to make sure my pie crusts are properly set! 


Brownie Filling
2 large eggs
⅓ cup vegetable oil
1 cup sugar
¾ cup AP flour
3 tbs cocoa powder
½ tsp baking powder
½ tsp salt
1 tsp vanilla extract

-Preheat oven to 350F.
-Beat eggs with an electric mixer, then add oil and sugar, and beat for 7-8 minutes more, until pale yellow in color.
-While the egg mixture is beating, combine flour, cocoa, baking powder, and salt into a small bowl, whisking thoroughly to distribute ingredients.
-When the egg mixture is done beating, turn the mixer to low and add the flour mixture in slowly; do not over-mix!
-Add in vanilla extract.
-Pour batter into the Golden Flake pie crust and bake for 35-40 minutes, until a toothpick can be inserted into the middle and come out clean.
-When the pie is done baking, remove from the oven and place it on a wire rack to cool completely. 


Peanut Butter Filling
6 tbs melted butter
1 cup creamy peanut butter
½ tsp vanilla extract
2 cups powdered sugar
½ cup heavy cream

-Combine the melted butter, peanut butter, and vanilla in an electric mixer and beat until combined.
-Add in powdered sugar a half cup at a time.
-Slowly add in heavy cream until it has reached a spreadable consistency.
-Spoon the peanut butter over the cooled brownie layer and spread evenly across the pie.


Chocolate Ganache
5 oz semisweet chocolate chips (note: if you are not using a scale, this is just under 1 cup)
3 tbs heavy whipping cream

-In a small microwave-safe bowl, combine both ingredients.
-Heat for 45 seconds, then stir until smooth.
-If it’s not quite smooth after 45 seconds, heat in 5-10 second intervals, stirring between each, until melted and smooth.
-Let it cool slightly as to not melt the peanut butter, then spread over peanut butter layer.
-Garnish with crushed Golden Flake Thin & Crispy Potato Chips.


How impressed will your friends be? Happy Pie Day, and Happy Potato Chip Day! Thanks again to my friends at Golden Flake for helping me celebrate! 


Note: Golden Flake Snack Foods supplied products and compensation for this post, however all thoughts, reviews, and recipes are my own!  

{Waffle Wednesday} Trader Joe’s Ginger Snap Waffles

It seems like I’m constantly looking at food and ingredients and thinking, “I bet I could stick that in my waffle iron and make a waffle version of that.” Our family loves carbs and breakfast food like it’s our job, after all. So I’ve decided to channel those thoughts into a series called Waffle Wednesday, and I can’t think of a better way to kick it off than with a recipe using some of the most popular items from Trader Joe’s! Here in Birmingham, we are all counting down the days till our town gets its first island-themed grocery store; when broke the story exactly a year ago, I thought it was going to break the internet around here…it was shared over 200,000 times, and the opening event on Facebook has 4,000 RSVPs already!

The new location will be located in the old Banana Republic at The Summit Birmingham and currently slated to open October 13. Go ahead and follow The Summit on Instagram to stay up to date on the latest, and also because I have it on good authority that there might be some ways you can get your hands on Trader Joe’s famous Cookie Butter before opening 😉

Without further ado friends, let’s kick of Waffle Wednesday! (And comment below if there is you have any ideas of your own that you’d like to see in waffle form!)


Trader Joe’s Gingersnap Waffles
3/4 cup Trader Joe’s Gluten Free Pancake and Waffle Mix
1/2 cup water (the box calls for 1/4 cup, but since you’ll be adding extra ingredients, you’ll need a little more)
2 tablespoons melted butter
1 egg
A handful of Trader Joe’s Ginger Snap Cookies (I used about 8; the more you add the more flavor you’ll have!)
Extras: Trader Joe’s Maple Syrup, Trader Joe’s Cookie Butter (I used the Cocoa Swirl flavor…oh my!), and a few more cookies for crumbling

-Add the Ginger Snaps into your food processor, and whiz them till they are finely ground.
-Whisk egg, water, and melted butter till combined, then add Waffle Mix and ground Ginger Snaps
-Spray waffle iron with non-stick spray and scoop about 1/2 cup onto the center.
-Press till golden brown, and serve warm, topped with Cookie Butter, Maple Syrup, and extra Ginger Snaps. Also delicious served with Trader Joe’s Cold Brew Coffee!



Golden Flake Photo Shoot

Earlier this month I collaborated with Golden Flake on a shoot for their social media campaigns. Golden Flake is a famous brand of potato chips and snacks, made right here in beloved Birmingham, and there isn’t a kid in town who didn’t go to a factory field trip in elementary school. Local photographers Noah and Rachel Ray captured the youthful, modern vibe of the shoot just perfectly. I had a blast working with them and hope to be able to again! I also loved working with Golden Flake’s social media gal MaryJane Carney, who sent us off with the BEST parting gifts ever: huge tote bags stuffed full of chips. As far as I’m concerned, GF Dill Pickle and Buffalo Ranch chips might as well be currency.

Here are just a few of my favorite photos from the day! Follow Golden Flake on Instagram and across social media for more (or just because why wouldn’t you follow the South’s best potato chip?) Huge praise-hand emojis to our four models, they were professional and fun and brought our little urban picnic to life. Also have to give some praise-hand emojis to our local West Elm, who let me raid their store for the perfect props. That polka dot picnic blanket and those enamel plates, though.

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May 2015 Birmingham Craft Night at West Elm

So excited to share details of the next Craft Night with you guys. I wanted us to make something that was a nod to summertime, which is of course the perfect time to travel! So if you join us on May 28th at West Elm Birmingham, you’ll be crafting your own luggage ID tag: BirminghamCraftNight_luggagetags11174919_832500946834256_5313680917979001146_n Tickets are available now, and you must register through Eventbrite in advance! Click HERE to reserve your spot with us! There are two sessions, one at 6:00pm and one at 7:30pm, and tickets were sold before we even announced the craft, so sign up today! And check out this beautiful assortment of leather I ordered straight from Texas for us to work with. I love all of these colors!